Customer Engagement - Retention - Awareness

This content piece was developed to keep the brand in front of our audience for an extended period of time. The goal was to ensure top-of-mind consideration while encouraging future visitation and booking opportunities.

There was a one-month period of time between when Station Casinos announced their re-opening date post-COVID019 closures and when they actually opened. This concept was developed to keep guests engaged with our property while educating them on safety measures of our re-opening. We needed to also ensure guests were reminded of the reasons why Station Casinos should be their first stop when hotels opened back up.